Certificate Program

Digital Marketing Specialist

Do you want to inspire change with words? Drive product sales? Start your own online business? Become a well-rounded expert on promoting and selling products and services online in this course, where you’ll learn how to build a compelling marketing campaign, analyze trends, and master the tools that drive brand success.

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About the Digital Marketing Specialist Certificate

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Course length

8 months (14 courses)

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Time commitment

15-20

hours per week

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Salary Range

$54,700 - $81,500

(entry level)
Tuition - $2,449*

*For full payment options and different financing plans, including interest rates from external lenders, please talk to our enrollment team.

Our Digital Marketing Specialist program was designed to give you in-depth knowledge of the top digital marketing fields needed to thrive in any modern industry: search engine optimization (SEO), content marketing, social media marketing, and mobile marketing. Upon completion, you will be eligible to take the Meta Certified Digital Marketing Associate exam.

New courses begin every month. No prerequisite is required to take this course. Anyone with an interest in digital marketing can enroll.

Curriculum

  • Digital Marketing Foundations Course
  • Digital Marketing Induction Session
  • Website Creation - Building a Strong Online Foundation
  • Digital Marketing Landscape - Navigating the Ever-Changing Landscape
  • Behavioral Marketing - Understanding the Customer
  • Search Engine Optimization - Unleash the Power of Organic Visibility
  • Search Engine Optimization - Targeted Campaigns for Maximum Reach
  • Social Media Marketing - Engaging Customers and Building Brand Advocacy
  • Email Marketing - Leveraging the Power of Personalized Communication
  • Mobile Marketing - Capturing Audiences in the Mobile Era
  • Content Strategy - Crafting Compelling Messages for Success
  • Strategies for Paid Campaigns - Maximizing ROI
  • Analytics, ROI, and Evaluations - Measuring Success in the Digital Age AI, Automation, and Emerging Technology - Harnessing Innovation for Digital Marketing
  • Digital Marketing Capstone Project

  • Digital Marketing with ChatGPT and other Generative AI Tools
  • Ecommerce Listing
  • B2B Marketing
  • Blogging
  • Affiliate Marketing
  • Digital Marketing Meta Master Session

Did you know?

The Digital Marketing market exceeded $322 billion in 2023. As more businesses rely solely on digital tools for promotion and sales, this number will grow. Experts predict the industry could be worth close to $700 billion by 2028.

Source: Research and Markets

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Is This Digital Marketing Specialist Certificate Right For Me? 

  • Are you passionate about connecting brands with their audiences and driving growth in the digital world?
  • Are you willing to dedicate yourself to the ever-changing landscape of digital marketing, from social media to SEO?
  • Are you interested in entrepreneurship or building your own online brand?
  • Are you excited about learning and implementing cutting-edge strategies to reach and engage your target audience?
  • Do you envision yourself crafting compelling content and measuring the success of campaigns?
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Potential Careers

Upon completing your certificate and earning your credential, you will be prepared for exciting new roles, such as:

  • Marketing Analyst
  • Digital Marketing Analyst
  • SEO Specialist
  • Content Marketer
  • Content Writer
  • Email Marketing Specialist
  • PPC Specialist

This Program is a Great Fit For:

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Working Adults

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Aspiring Technology Professionals

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Recent High School Graduates

Why Regis College?

For nearly 100 years, Regis College has empowered students to succeed academically, serve, and lead. Certificate programs through the Wood Lavine Division of Professional Studies offer:

  • Icon of a check mark Self-paced coursework
  • Icon of a check mark Online learning formats
  • Icon of a check mark Reputable career credentials
  • Icon of a check mark Skills for in-demand jobs
  • Icon of a check mark Specialized knowledge
  • Icon of a check mark Potential for higher salary
  • Icon of a check mark Degree completion pathways
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Funding Options Are Available

The Wood Lavine Division of Professional Studies offers loan options to make earning a professional certificate a reality for as many students as possible. Some certificate earners may even be eligible for tuition assistance through their employer.

How Much Does a Digital Marketing Specialist Certificate Cost?

We believe higher education should be accessible to everyone. You can choose to pay in full or enroll in a convenient payment plan. Connect with an admissions counselor to explore the payment options available to you.

Total cost of program

$2,449*

*Payment Plan Details: Enrollment requires a minimum deposit of $500. Installment payments will begin 30 days after the course start date.

Schedule a call with an Admissions Advisor